Indian wedding has undergone sweeping changes and therefore, wedding dresses have also witnessed a sea-change. Gone are the days, when brides used to ship their trousseau from a local shop in single visit. But now, there is a different story. Brides and grooms are very choosy and the collection of local shops is hard to please them.
Selection of the bridal wear eats up a hell lot of time, as bridal ensemble is going to play an important part on that crucial day. This is the reason, today’s brides turn to fashion designers and designer wears, when the wedding season is in full swing.
There is no doubt that wedding demands a lot of preparation and hence, many expenses. While groom leaves no stone unturned to make the day memorable, bride is in a topsy-turvy as to what should be worn on the big day.
It’s a back-to-basics culture - striking silhouette, intricate embroideries and a blend of contemporary and traditional designs makeup match of the bridal couture collection.
The collection includes lehenga, saree, salwar kameez, stylish saree sets, available in various embroideries and hand crafted kundan, zardozi and zari works. They are also based in corals, reds, golds, some ensembles use old French embroidery, swarovski cryatals, perals and sequins.
US based fashion designer Ruby Bhandari says, “For a little while, brides where trying to be 'High Fashion' in purple and blue". This winter brides are going back to the traditional colors of red, rust, maroon and green. I think new brides are realizing that more traditional colours are what makes them look and feel like a queen on the wedding day.
Sabysachi on the other had is full-on traditional from reds and oranges to peacock blue and maroons, his collection taps the rich culture of India to boot.
Anita Dongre, Mumbai based fashion designer says, “Brighter pastels are very much in fashion. A hot trend to follow is ombre shading of sarees, skirts and dupattas for a more stylish look. The most popular bridal wear is lehenga, heavily embellished kurta sets and sarees jazzed up with swarovskis and sequins. A classic style is more suited this season.
Designer wear are not only for brides, grooms are no less fashionable. Ruby adds, “Ethnic look has been in for a while – Sherwanis, with matching embroidery as the bride, matching embroidered shoes or open jackets with embroidered vests are becoming more adventurous. As far as colours are concerned, experimenting with splashes turquoise, magenta etc.
Sharbari Dutta, masculine wear designer says, “While among India grooms, favourites are bandhgalas, sherwanis, textured kurtas and unlined jackets for semi formal look. Fabrics can range from jacquards, linens, brocades and silks.”
More wedding, more buzz in the market. Speaking about the US market this year Bhandari says, “Brides are more educated about embroideries and fabrics and want to choose their own clothing, but do not have much time to go to India. I bring heart of India to the American Desi brides by offering designer wear bridal collection ‘ready to wear’, this can put together perfect wedding ensemble.”
Reynu Tandaan works with sequins, threadwork, badla and art work. She has extensively used old Gota work akin to appliqué, to create different surface textures. She feels fabrics like chanderi, silk, brocade, georgettes and French chiffons are hot this season.
If understated elegance is your mantra, don't go beyond, beautifully ethnic pieces of work. From trendy block prints to woven tassars, silk and khadi in gorgeous colours, these numbers are sure to delight. They will be traditional, but without the shine and shimmer, which perhaps is more your style.
Chappals or jootis look great with traditional clothes, one with silver thread embroidery, or gold goes with all kinds of designer wedding attires.
A total coordinated look is boring and it is far stylish and hip to wear simple designer attire.
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