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Fashion And You (FNY), India's leading online shopping club, announced their collaboration as the 'Official Online Retail Partner' with Lakme Fashion Week (LFW) for the event's forthcoming seasons.
"Fashion And You is delighted to be associated as the online retail partner to LFW. Through this two year partnership with LFW we are confident that online fashion retailing will see new dynamics," says Pearl Uppal, CEO, FNY.
FNY is a shopping revolution of sorts in the country, and aims to partner with premier brands, offering them a powerful online selling opportunity, while aspiring to make its members indulge everyday with the best of brands brought to them at exclusive members' only prices, adds Pearl Uppal.
Sujal Shah, Vice President, Head of Fashion, International Management Group India (IMG) says, "For the first time, LFW welcomes India's leading fashion trade portal - Fashion And You - as its Official Online Retail Partner to further the business of fashion using E-Commerce. With FNY, we are taking the lead to embrace the future and reality of business in India, which is online!"
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